Saturday, September 27, 2008

Please Be Careful of Online Scams

The Internet and the many commercial online services provide a valuable new information source for consumers. However, cyberspace has another side: fraudulent sellers use these computer services to promote bogus stock offerings, credit repair services, and exotic or high-tech investment opportunities. Promotions for ineffective weight-loss and health-related products and programs also appear online. The bottom line is: treat all ads with skepticism. Never make an investment or major purchase decision based on information from one source -- whether it's print, broadcast, or online.

Advertising on Online Services
No matter where you find classified ads online, you are likely to find some false and misleading claims. For example, many classified ads promote quick and easy weight-loss products and programs. It is unlikely that any of them can deliver what they promise.

Another hot area in the classifieds is "business opportunities." Traditional "work-at-home" schemes, such as making handcrafts or stuffing envelopes, have been replaced by offers to "use your home PC to make money fast in your spare time." Other ads encourage consumers to invest in communications technologies, such as "900" number telephone services, with promises of high returns and low-risk. The investment attraction of "900" number pay-per-call services is the potentially high profit to be made -- 20% or more -- from the fees of $3 to$5 per minute charged to callers by the 900 service provider. The marketers promises on these investments are likely to be false.

"Disguised Advertising"
"Disguised advertising," may be difficult to recognize. Bulletin boards and chat forums may include areas where comments about the quality or performance of products or services may be ads in disguise.

The Internet and the commercial online services provide bulletin boards where nterested parties can exchange information in general topic areas. In some cases, individuals contributing to the bulletin board have financial ties to companies or businesses that sell products or services related to the bulletin board subject area. This may not be obvious to the online user. What may appear to be an open discussion could be a sales pitch in disguise. Because the identities or affiliations of online bulletin board operators and participants may not be known, it could be difficult to detect disguised advertising.

Some commercial online services also provide live discussion groups called "chat rooms" or "chat forums." Service subscribers can "drop by" for an online conversation by typing in their comments. These forums provide the chance to discuss a variety of subjects, including products and services. Some marketers have used these chat forums to promote their products without disclosing their interests.

Tip-offs to Fraud
Read online ads and "conversations" with a healthy dose of skepticism. The same signals that tip you off to potential frauds in print and on television are apparent in cyberspace. Here are some warning signs of questionable online advertising:

Overstated claims of product effectiveness. Use of hype titles and frequent use of the word "hot" to describe an investment opportunity can indicate a scam.
Exaggerated claims of potential earnings or profit.
Claims of "inside" information.
"Pump and Dump" promotions of cheap stocks promising high returns.
Promotions for exotic investments such as ostrich farming, gold mining, or wireless cable TV.
When you make any decisions about investments or products, be careful. Check a variety of sources and references before you buy.

Friday, September 26, 2008

Do What You Do Best

I believe the most important method or methods you need to use in Internet marketing is the ones you do best. I have stated in a post before on this blog that knowledge is key. The more you know the more you can contribute and train the people that work in your downlines. So with that in mind I have a fews points of interest that I would like to throw out there for you to think about.

A. It is very important to build your business using every method and tool you know. Consequently, teach your downline what you know.

B. Do not restrict your marketing efforts to sitting at a computer. Build your business offline (Warm Market)and online(Cold Market)or any way you can!

C. Many people make the mistake of thinking that thier business is just an online business. This is a real business with serious income potential.

D. If you know ways to market online, then do what works for you and show your downline.

E. If you know how to advertise, then advertise. How about free advertising? When you get something that works, teach your downline!

To sum up my ideas. The most important method to use is the one that WORKS BEST FOR YOU.

Thursday, September 25, 2008

One Hidden Source of Leads

Turning Spam into Gold!

There are many ways to build your Internet business. Buying leads and using auto responders, capture pages, banners and driving traffic all are ways to build. This is a method that can be easily used by anyone. Now anyone can Create Leads. The key is to not delete an email from an entrepreneur – Simply reply with something like the following.

Reply Letter Example:
Thank you for the information. I am associated with a program or programs that you may have an interest in. Then you can let them know about your business. Then you can close with.
Stay in Touch – “Networking Is a Contact Sport”

Most everyone thinks spam is bad and some spam is. The first thing people do when they open their email accounts is delete all the emails from, in the majority of cases, struggling entrepreneurs. These are exactly the kind of people you want to make contact with. Well, delete the junk but never delete an email from a person trying to network their business. This reply method is target marketing at its very best. These are free leads if you respond properly. Many could ultimately be going to work for you!

The above reply method has been tested and it works. The more emails you receive, the more people that could potenially join your business. Do not use an auto-responder. Add your contact info, paste, copy and reply. It is free and very effective. You’re speaking about their interests and showing them a way to increase their contact base. When people email about their business, never delete… hit reply!

Just another thought and idea that you can use to build your online business.

Monday, September 22, 2008

Why an Internet Business?

Here are some of the main reasons people use the internet for business:
1. It takes very little money to start.
Unlike a real world business an online business doesnot need a whole lot of start up money. All you need is an idea, internet access and hosting. This are availble for under a $100.00.
2. You choose when you want to work.
Who says you have to 9 to 5 everyday? People who don't have an internet business!
The Internet Business is the reason the 9 to 5 statement is no longer valid.
3. Work from home.
Where you have your computer is where your office is. And by working at home you save time and gas by not driving to work everyday, not to mention all of the frustration of traffic itself.
4. With the Internet the world is your market.
By using your computer everyone on the net is within your marketing region. The infrastructure of the internet can be leveraged by you as low cost software and hardware to achieve more and more with less.
5. You can be fully automated.
If properly set up , some Internet busineses can be fully automatic.
6. Spend more time with you family and friends.
Owning an Internet business gives you the flexability to spend time with you family or give you your own time for yourself.

Start an Internet Business in 5 Easy Steps

Want to start an Internet business? Great! Let’s get started quickly by looking at five simple and necessary steps to getting your Internet business off the ground.

1. Select Your Domain Name - It is very important to select the proper domain name for your business. Why? It’s how customers will find you online. A couple of simple pointers: shorter is usually better, I’d stick with a .com name - not one of the other top level domains. It can also help search engines to list you higher if your domain name contains some of the keywords you want to be found for.

Believe it or not, there are still a huge number of domain names that have never been registered. Sure, the so-called `dictionary` and common single word domains have all be registered long ago, but there are strategies to circumvent this issue.

Why not simply add a modifier to a word in order to create a compelling domain name? For example: let’s say that you sell bicycles and bicycle parts online - here are some domain names that come to mind that are almost certainly taken:


bike.com
bikes.com
bicycle.com
bicycles.com
bikeparts.com
bicycleparts.com


So how can we modify these common names to create names that are available? Let’s try adding some simple descriptive terms either before, or after the main word. For example:

Deluxe
Premium
Best
Superior
Cheap
Discount
Online
Universal



I’m sure you can think of many others that apply to your products and business. If you simply add this short list of modifiers in front of the original short names, you can create multiple new names that are available right now!

You can search to see if your domain name is available here: Dotster domain search.

2. Hire a Web Designer - Ask around to locate a great designer that someone else has used. The design of your site can make you look professional, or like an amateur - it’s clear which way you will want to look.

An alternative that can be very cost effective when compared to a custom designed web site is to use pre-formatted templates - either put together by another company, or filled in with data yourself. For example, Affinity Internet, Inc. offers a professional web design product through it’s ValueWeb brand that is billed out at a low flat monthly fee. According to the ValueWeb website the ReadyWeb product offers the following advantages: ``A professional web designer will set up a consultation with you to better understand your business and online goals to ensure your web site is not only impressive but successful. Our web site professionals will make updates to your website on a monthly basis as needed. ReadyWeb includes two hours of maintenance and updates each month at no additional charge.`` You can learn more about the ReadyWeb product at: ValueWeb`s ReadyWeb product info.

Alternatively there are do-it-yourself templates available at sites such as Template Monster.

3. Choose Your Web Hosting - Every small business that sets up a web site online will need to host it somewhere. According to industry expert Tamara Field, President of Apollo Hosting these are the top three things to consider when selecting your web hosting company.

* REAL Live Support - Call their tech support number NOT their sales number, and see if you can talk directly to a technician. Or go on their live chat and see if you are able to talk to a technician. How long did it take for you to get someone on the phone or live chat? That`s very important. Just because they say they offer live support, doesn`t mean they really have people there when you need them.

* Guarantees - Money back guarantee, price freeze, uptime, and a guarantee of a refund on unused portions. There are so many hosting companies that don`t offer money back on unused months if you cancel early! If you sign up for 1 year, believe it or not, many hosting companies won`t give you ANY money back if you cancel 3 months later. A money back guarantee is important as is a prize freeze guarantee. But these days, look for the refund on unused hosting. Many companies don`t mention it because they don`t offer it.

* Upgrade Path - If you see your business growing, and you might want more products/services in the future, then you will need an upgrade path. It is a real hassle changing hosting companies. Just getting lots of bandwidth and storage is not the answer. Many customers don`t use near the amount of bandwidth and storage that many hosting companies are offering. This is really just a marketing technique for a lot of hosting companies. Look for extra products that they offer. What about ecommerce? Do they offer the best ecommerce products, SPAM/Virus filtering, Marketing tools etc. Remember that these days hosting is not just about storage and bandwidth. It`s about a whole lot more. Don`t settle for just space on a box.

You can easily compare web hosting options by looking through web hosting directory sites as well. These sites offer information about multiple hosting providers, and special offers and product information. Two of the most useful directories are: HostSearch and Website Hosting Directory.

4. Set Up Your Email - It may seem like a no-brainer to some, but you simply cannot adequately conduct business on the Internet without an email address. Your email address will let your customers and potential customers communicate with you, and give you valuable feedback on your web site, products, services, and ordering processes.

You’ll also need a way for you to communicate with vendors and others who can help you market your web site. Each hosting provider has different protocols for setting up your email account, so you’ll have to look to your provider for help with your specific account. One other important note: be sure to include a signature line at the bottom of every email that includes your business name, URL, and a brief description of your products and services. This idea alone can increase your business.

5. Promote Your Site - There are so many ways to get traffic to your web site that it would require several separate articles to cover the topic. Here are a couple of basic ideas. Try to educate yourself about, and get listed on search engines. A few basic steps can go a long way towards traffic driving in this way. A great step-by-step manual is at Search Engine Watch.

If you have a budget to advertise, you may want to try Google AdWords as a method of reaching the search engine keyword market. Information is available at: Google advertising. Alternatively, if you simply want to pay someone else to manage your online search engine advertising campaign for a flat monthly fee, you could check out ValueWeb’s ValueTraffic program. ValueTraffic costs $100 per month, and guarantees traffic and impressions to your website. You can see further details at: ValueTraffic product details.

Of course, you should print your web address on all of your existing marketing materials such as: business cards, stationary, brochures, newsletters, product sheets, etc. You may find that driving qualified traffic to your website is as easy as releasing information on where to find it in your company promotional materials. Customers are always eager to utilize faster and more convenient forms of communications with companies.

Good luck with your new site, and remember - it takes a while for any great project to get real traction - the same holds true for your website.

How to Get Involved in Affiliate Programs

After reading the preceeding post if you are interested in getting involved in affiliate programs, the first thing you have to do is decide whether you want to become an affiliate, want to acquire affiliates, or both. If you run an e-commerce site and would like to increase your sales, you might want to start your own affiliate program. If you run a small content site as a hobby and would simply like to bring in a little money to cover production costs, joining a few programs as an affiliate would be a good option. Your best option depends on what aspects of affiliate programs could best serve your site and how much you are willing to spend.
Becoming an Affiliate
Becoming an affiliate is relatively easy. Go to an affiliate network site and fill out an online application to become a member. The application will ask for some personal information (name, address, payment method) and information on your site (URL, name, and description of content) and will have you agree to a service agreement. Most affiliate networks are completely free for affiliates.

If the affiliate network approves your application, you can begin picking affiliate programs that interest you. Because so many affiliate programs are free to the affiliate, it's probably in your best interest to steer clear of programs with a charge. Once you've chosen some affiliate programs, the online merchants running these programs will have the opportunity to review your site. If they approve you, the affiliate network will walk you through the process of posting the appropriate links, which come directly from the network's site. They will also establish payment arrangements with you. Because the amount of money you earn per action can be extremely small, most affiliate networks have a set minimum payout amount. This means you won't receive a check until the total money owed you reaches a certain amount. After you have set all this up and the affiliate network has explained its system to you, you can get back to work on your Web site's content and wait for your money to come in.

Acquiring Affiliates
Your best bet is probably joining an affiliate network. An affiliate network will help you set up an affiliate program and work to recruit affiliates for you. You'll have to fill out an application describing the nature of your business and your Web site. You'll also have to agree to the terms of the affiliate network and make a number of deposits. These will probably include a one time charge for becoming a member of the network as well as a deposit to be used to pay your affiliates. Some affiliate networks also charge a yearly fee for their services. To join one of the major affiliate networks you'll probably have to put up between $1,000 and $5,000. You will also pay the affiliate network a percentage of every payout to an affiliate. In return, the affiliate network will help you set everything up, keep track of all the activity in your affiliate program, issue your affiliates checks and distribute your links to appropriate affiliates. They will give you the option of reviewing prospective affiliates, or you can choose to accept all interested affiliates automatically.

The alternative to acquiring affiliates, maintaining an affiliate program yourself, is significantly more complicated. Among other things, you would have to screen and recruit all affiliates yourself, purchase and maintain some sort of tracking technology, instruct your affiliates on how to set up links to your site, set up an accounting system for paying all of your affiliates and set up a help line to assist all your affiliates. There are a number of traffic-tracking software applications that will probably cost between $100 and $500, significantly less than joining an affiliate network. Another option is to sign on to a company that keeps track of the traffic involved in your affiliate program by running it through their site on the way to yours. Using one of these companies costs about the same as tracking software, and they also only assist you in tracking. Maintaining the business end of an affiliate program is more than we can explore in this article, which is a good indicator it is also more than most Web sites would want to get into.

What Are Affiliate Programs?

One of the better and cheapest ways to advertise a website or a blog is by affiliate programs.
What Are Affiliate Programs?
Simply put, affiliate programs, also called associate programs, are arrangements in which an online merchant Web site pays affiliate Web sites a commission to send them traffic. These affiliate Web sites post links to the merchant site and are paid according to a particular agreement. This agreement is usually based on the number of people the affiliate sends to the merchant's site, or the number of people they send who buy something or perform some other action. Some arrangements pay according to the number of people who visit the page containing their merchant site's banner advertisement. Basically, if a link on an affiliate site brings the merchant site traffic or money, the merchant site pays the affiliate site according to their agreement. Recruiting affiliates is an excellent way to sell products online, but it can also be a cheap and effective marketing strategy; it's a good way to get the word out about your site.

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